Google Vehicle Ads
Connect Shoppers to Your Inventory at the Moment They Search
Showcase your available new and used inventory in real time as shoppers browse online.
Sell More Cars with Google Vehicle Ads
Google Vehicle Ads use machine learning and real-time search signals to put your inventory in front of the right people, at the right time.
Increase High-Quality VDP Views
Send traffic directly through to your vehicle details page, increasing likelihood of conversion.
Direct Inventory Integration
Feature real-time inventory data, ensuring shoppers see accurate pricing, availability, and details for your listings.
Seamless Shopping Experience
Place rich inventory details—like make, model, price, and location—directly in search results to help shoppers quickly find what they want.
Campaigns That Connect Every Action to Sales Momentum
See How It Works With a 15-Minute Demo
High-Intent Shoppers See Your Inventory
Reach high-intent shoppers at the exact moment they're ready to buy with ads that appear at the top of Google search results.
Automatic Budget Optimization
Drive more qualified traffic by shifting spend with machine learning that continuously analyzes impressions, clicks, and engagement to optimize your cost-per-click.
Updated Ads as Inventory Changes
Sync your inventory in real time so ads stop the moment a vehicle sells and new arrivals are promoted instantly.
Track Performance in Real Time
Track impressions, clicks, conversions, and CPC in real time to see exactly what’s driving traffic and sales.
Dedicated Strategist Support
Get expert guidance from your Dealer Success Manager (DSM) to fine-tune campaigns, interpret data, and maximize results.
How Do Google Vehicle Ads Work With Your Other Marketing?
Your inventory, campaign data, and shopper insights flow seamlessly between Google Vehicle Ads, Display, Social, and video campaigns—giving you a unified strategy that maximizes reach and impact.
Frequently Asked Questions
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How do Vehicle Listing ads work for car dealers?
These ads use your inventory feed and real-time data to target high-intent shoppers. Ads update automatically as vehicles sell or new inventory arrives.
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Do I need to bid on keywords for Google Vehicle Ads?
No. Vehicle listing ads are triggered by geography, shopper intent, and search terms, and delivered based on a smart bidding strategy or budget tied to conversion metrics.
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Can I control which vehicles are promoted?
Yes. You can select a portion of your inventory to focus on, however your listing only displays when a user's behavior indicates it's a potential match. We recommend sharing your entire feed for the greatest ROI.
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How quickly can I launch Google Vehicle Ads?
Most dealers are live within a day. Our Google-ready data and inventory indexing make setup fast and simple.
Insights to Accelerate Your Growth
From AI-driven marketing tips to real-world dealer performance strategies, our latest articles help you turn data into action.
5 min read
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Ready to Own the Top of the Search Results?
Connect your live inventory directly to shoppers searching for their next vehicle on Google.
See how Catalyst IQ boosts your visibility, lowers cost-per-lead, and accelerates sales with high-intent Vehicle Ads.
