3 min read
Jason Rosen, Director of Digital Advertising: January 14, 2026
Dealers are drowning in AI buzzwords. Every marketing vendor claims to use "AI-powered this" and "machine learning that."
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3 min read
Rick Wainschel, VP Data Science & Analytics: January 14, 2026
As the automotive market closed out 2025, one thing became clear: demand didn’t disappear; it sharpened. Buyers grew more selective, more...
2 min read
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Andy Lobred, President: January 14, 2026
When you've spent decades serving the automotive industry, you learn something important: the best solutions aren't built by starting from scratch....
2 min read
Jason Rosen, Director of Digital Advertising: January 13, 2026
The automotive advertising landscape has shifted dramatically as consumers increasingly abandon traditional cable subscriptions.
4 min read
Amanda Vitale, Digital Marketing Manager: January 13, 2026
Car buyers today aren't just browsing dealer websites or walking lots. They're asking AI assistants or googling direct questions like, "What's the...
4 min read
Jason Rosen, Director of Digital Advertising: January 13, 2026
The vehicle market moves fast, and keeping up can feel overwhelming. If your dealership isn’t making data-based marketing and advertising decisions,...
3 min read
Amanda Vitale, Digital Marketing Manager: January 13, 2026
With 92% of car buyers starting their research online, forward-thinking dealerships have a unique opportunity to gain visibility in the next frontier...
3 min read
Dennis Wichterman, VP Sales: January 13, 2026
Car shoppers don’t follow a straight line anymore. They bounce between TikTok, marketplace listings, Google, chat assistants, and your website...
3 min read
Dennis Wichterman, VP Sales: January 13, 2026
Dealers face constant change, from evolving shopper behavior to unpredictable inventory and economic factors. One clear example: in 2025, tariff...
3 min read
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Calvin Mesman, VP Solutions: January 13, 2026
Dealerships juggle fast‑moving operations—from inventory and customer follow‑up to staffing and advertising—and each piece has a direct impact on...
