Leading the Way in Data-Driven Dealer Solutions

At Catalyst IQ, we’re bringing together the best in automotive marketing. By uniting industry leaders—Adpearance, Fox Dealer, Search Optics, and ZeroSum—we deliver smarter, faster, and more comprehensive digital marketing solutions for dealers everywhere.

Smarter Data, Faster Turn

We help dealers accelerate sales with real-time insights and the intelligence to act on them efficiently and effectively.

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Data That Learns

Intelligence isn’t static—it evolves. For over a decade, we’ve perfected the art and science of automotive data, helping our clients not just keep pace with innovation, but lead it.

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Human IQ

Our technology is powerful, but it’s our people and partners who make results exceptional. Together, we create smarter strategies and better outcomes.

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Strength in Advance

We’re backed by Advance, one of the largest privately-held media companies in the U.S and beyond. When we say we’re built for the long game, we mean it.

Backed by Advance

Founded in 1922, Advance owns and invests in companies across media, entertainment, communications, technology, education and other sectors, and is among the largest shareholders in Charter Communications, Reddit and Warner Bros. Discovery.

Advance Automotive is a part of Advance Local, giving Catalyst IQ unmatched resources, stability, and the power to deliver cutting-edge solutions for automotive marketing.

Advance's Diversified Portfolio

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Andy Lobred

President

Dave_Cox

Dave Cox

CRO

Aaron James

Aaron James

COO

GianCarlo Alabastro

GianCarlo Alabastro

Founder/Advisor

Ritu Parr, Chief Marketing Officer, Cloud Theory

Ritu Parr

CMO

Sarah_Grajewski

Sarah Grajewski

CCO

Bill Christenson, Co-Founder / Chief Technology Officer, Cloud Theory

Bill Christenson

CTO

Sheryl Washington_SVP

Sheryl Washington

SVP, Operations

Calvin Mesman

Calvin Mesman

SVP, Product

Curtis Daneker

Curtis Daneker

SVP, Sales

Rick Wainschel, Vice President, Data Science & Analytics

Rick Wainschel

VP, Data Science & Analytics

Fuel Your Career with Innovation

Curious minds and automotive enthusiasts thrive here. If you want to turn data into action and help dealers win, Catalyst IQ is your next move.

Let's Connect

If you’re ready to work with a team that understands automotive marketing and values partnership, reach out to us and let’s start a conversation.