Dennis Wichterman, VP Sales

3 min read

How AI & Data-Driven Marketing Are Reshaping Automotive Advertising

Car shoppers don’t follow a straight line anymore. They bounce between TikTok, marketplace listings, Google, chat assistants, and your website expecting relevant answers right now. For dealerships, that makes speed, personalization, and data clarity...

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3 min read

Why Dealers Should Maintain Ad Spend During Market Volatility

Dealers face constant change, from evolving shopper behavior to unpredictable inventory and economic factors. One clear example: in 2025, tariff...

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Top 10 questions to ask digital advertising vendors

5 min read

Top 10 Questions to Ask Digital Advertising Vendors

Choosing the right digital advertising partner can make or break your dealership’s ability to turn inventory quickly, stay competitive in your...

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